We live in the golden age of information. Every day, we are bombarded with hundred times more information than ever before. We communicate using high-end technologies: visual, audio and written.
Naturally, with the exponential growth of the field, the job market needs professionals who can solve the challenges and possess the skills and competences to manage the complex world of communications.
Bachelor in Communication Studies and Information Management Technologies at KTU will prepare you to work in multicultural business, government, or public sector organisations. You will be able to create and manage quality content using the latest technology.
This is the first 3 years’ bachelors programme in Lithuania, which is run in conjunction with the University of Twente (Netherlands). In this programme, you will have the opportunity to study at the University of Twente for one semester and obtain a certificate attesting to this.
| Location |
Kaunas Faculty of Social Sciences, Arts and Humanities |
| Cycle | First cycle |
| Field | Communication |
| Language | Lithuanian, English |
| Form | Full-time studies - 3 y. (day-time; blended learning) |
| Degree awarded | Bachelor of Social Sciences |
| Yearly Price |
Full-time studies - 2954 €
|
International Studies Office
Student Info Center
Studentų St. 50, LT-51368 Kaunas
email international@ktu.lt
| Proficiency in English | |
| Language requirements | |
|
IELTS ≥5.5, TOEFL ≥75, CEFR ≥B2, or equivalent |
|
| Eligibility | CGPA |
| High school certificate | |
|
Maximum 3 years after high school graduation is eligible. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. The entry qualification documents are accepted in the following languages: English / Russian. The documents must be legalised (Apostille) by the Ministry of Foreign Affairs of the country where the documents were issued. This requirement does not apply for the documents issued in the EU and Belarus, Ukraine. |
Minimum average grade (CGPA) > 60 % in each entry subject. |
| Subject | Coefficient | Type |
| First subject | ||
|
English language |
0,4 |
Final exam |
| Second subject | ||
|
History or Geography or Mathematics or Informational Technologies |
0,4 |
Final exam |
| Third subject | ||
|
Motivation |
0,2 |
Online interview |
|
The indicated tuition fee is applied to 2025-2026 academic year. |
|
| Full-time studies | 2954 € |
| Price per credit | 49,23 € |
| Foreign nationals with Lithuanian origins and EU citizens | |
| Full-time studies | 2954 €* |
| Price per credit | 49,23 € |
| *Partial tuition fee waiver can be applied for the study price. | |
Financial support
| Basics of Communication | Communication analysis and content creation | Communication management |
|---|
Graduates will have achieved skills of communication and analysis, be able to create effective communicative content, be knowledgeable of the newest information and communication technology (ICT), which they creatively apply during the processes of communication as well as for personal and work purposes.
This study programme is unique due to much of the focus being given to the technological tools of communication: systems of content management, website management, communication analysis, quantitative and qualitative IT tools, tools of social media data management, visual (photography, illustration, video) and textual interfaces, dynamics, online publication of information (textual and visual) based on the latest UX (user experience) research, and for the purposes of developing practical skills and entrepreneurship.
The study programme largely relies on a project-based education process, during which students develop the idea from a concept to a product.
As a member of the ECIU (European Consortium of Innovative Universities), KTU has a study agreement for the Twin Programme in Communication Science. This programme opens up a possibility to study for a semester in one of the most innovative universities of Europe: University of Twente in the Netherlands. During the fifth semester students may choose to study subjects related to communication in the University of Twente. A certificate is provided upon completion of these international studies.
Some of the study subjects include: Going Viral, Damage Control, Facilitating Technological Innovations, The Privacy Paradox. There is also a possibility to stay in KTU and design an individual study plan.
The list of lecturers of the study programme includes not only Lithuanians, but also many teachers from abroad, and the subjects of the programme may be chosen by international students, therefore during the second semester they must study English of the C1 level (in cases of a student already being at a C1 level at the time of admission, they may choose to study a second foreign language, including French, Italian, Spanish, Russian and others). Moreover, half of the modules of this study programme are being taught in English.
Modules are taught by KTU lecturers and communication experts, together with international lecturers (University of Twente, University of Bologna, University of Turin) and practitioners (Barclays, Lithuanian Public Relations Specialists’ Union, managers of organisations and departments of public relations, communication or mediation, Toastmasters, actors of the National Kaunas drama theatre, Motionlab, and others).
Studies provide the opportunity to develop practical and international skills of communication.
Graduates will have the opportunity to apply the acquired skills and knowledge of communication in practice by working on real interdisciplinary projects relevant to the society and market.
Starting the second semester and until the fourth semester, every semester includes a Product Development Project, during which students apply their knowledge practically and work with various organisations of business and public sector, and work in teams to develop their goals from an idea to a product.
The innovator of science and business “MoVe-In: From an idea to product’s introduction to the market” is adapted to the study process. During the Product Development Project students gain the competences of both their chosen field and entrepreneurship, create innovative products, learn to take initiative and react to the demands of the market and society. Science and business partners actively engage in the process of the development of products for business, public sector and science.
According to the statistical data of the last few years, the salary of a communication and ICT specialist remains as one of the highest in Lithuania. World Bank states that now and in the future a successful employee will have cognitive skills (thinking, social and communicational) and will be able to apply information and communication technologies in their career.
Graduates of Communication studies in KTU, having a unique set of communication, technological and language skills, will be fully prepared to work in areas such as internal communication departments of an organisation, application of new media and information tools, and creation of information management products.
Graduates will be able to take the position of a risk and crisis communication and mediator specialist, work in public relations agencies, media planning and advertisement agencies, creative industry, state-owned companies.
Are you interested in creating real products and services while studying? It is now possible to test yourself by getting involved in a product development project (PDP). During the project, you will work in teams, collaborating with KTU researchers and social partners. While solving current, relevant problems you will improve your teamwork, project management, and problem-solving skills, deepen professional knowledge and expand your career opportunities.
Information management competences; Competences of development of textual/audio-visual content; Competences of ICT application; Media literacy.
– Able to manage information in a targeted manner using IC technologies;
– Able to apply theory and methods of communication;
– Able to critically analyse and create information (content), select the instruments corresponding to the audience’s needs.
| Planning, preparation and organisation of advertising policies and campaigns facilitating achievement of sales objectives; |
| Promotion of business growth and development while establishing and implementing marketing objectives, policies and programmes; |
| Clarifying and forecasting of present and future consumers’ needs; |
| Consulting on such marketing elements, as the range of products, advertisement and sales promotion, sales and distribution channels. |
| Planning and organisation of promotion campaigns and communication strategies; |
| Performance and ordering of a public opinion survey, analysis of results, and planning of public relations and sales promotion campaigns; |
| Representation of organisations and organisation of interviews with representatives of the media; |
| Selection, assessment and review of the material submitted by writers, photographers, illustrators and other specialists working in the area of advertisement aiming for a favourable public opinion. |
| Performance of work research and review while analysing the applied and proposed methods, administrative and office procedures; |
| Assistance in implementation of the approved recommendations, revision of guidelines and procedure manuals, as well as preparation of other documents; |
| Guidance of customers towards an efficient organisation and search for solutions to organisational problems; |
| Registration and analysis of the organisation’s operational structural schemes, reports, manuals and job descriptions. |
| Creating an idea, writing and editing of prose and other published or presented works; |
| Selection of the published material, revision of style, correctness of language and accuracy of content, organisation of all required reviews and revision of a trial copy before printing; |
| Analysis, design and development of websites combining artistry and creativity with software and scenario language, as well as interface with operational environment; |
| Design and development of digital animation, photographs, games, audio and video clips, Internet applications using multimedia software, tools and measures, interactive graphics and programming languages; |
| Design, development and integration of computer code with such specialised inputs as photographs, audio files and scenario language for development, supervision and maintenance of websites; |
| Maintenance of communication with network specialists regarding safety and website hosting for control and insurance of safety of the Internet and web server, distribution of space, user access, continuous operation, network’s backup copy and recovery plan. |
Technologies change traditional communication, relationships, influence and power irreversibly, therefore communication professionals should be taught according to the principles of tomorrow, not yesterday.
Knowledge and skills of strategic communication both within the country and with other countries on an international scale, as well as the ability to apply smart modern technologies to assist in these goals are the key competences that people should possess while working in the public sector and communicating with citizens or partner countries.
It is clear that there is a high demand for communication specialists. Companies hire separate professionals for not only media relations, website and social media management, and savings of reputation capital in the face of a pending crisis, but also consider internal communication and communication between organisations. These areas lie in the gray area between the public communication and psychology as well as human resource management study programmes.
International Studies Office
Student Info Center
Studentų St. 50, LT-51368 Kaunas
email international@ktu.lt
