Business Digitalization Management

What resources you will need to manage tomorrow: humans or robots? The future, when drones deliver packages to our homes, smart devices create our shopping lists and artificial intelligence assists us in making decisions at home and in business, is just around the corner. If you share a similar vision, then this program is tailored for you.

Virtual reality, artificial intelligence, robotics, the Internet of Things, or big data have fundamentally changed the way businesses are run. The implementation of such changes requires specialists with a good knowledge of business operations and the ability to successfully integrate the latest technologies to develop the companys activities.

After graduation:

  • You will gain skills in deep analytics and new technology application in business companies.
  • You will be the change agent, helping companies to transform by integrating the latest digital technologies in various spheres: marketing, finance, process management, sales, production or service delivery, and much more.
  • You will learn project management, change management, robotic process automation in company activities.
  • You will be able to work in interdisciplinary teams together with IT and other professionals.

This program was designed in close cooperation with Danske Bank and Invest Lithuania.

Description of Study Programme
Location Kaunas
School of Economics and Business
Cycle First cycle
Field Management
Language Lithuanian, English
Form Full-time studies - 4 y. (day-time; on-campus)
Degree awarded Bachelor of Business Management
Yearly Price  i Full-time studies - 2900 €  i
Full-time studies - 2628 €  i

Entry requirements

Minimum requirements

IELTS ≥5.5, TOEFL ≥75, CEFR ≥B2, or equivalent

High school certificate

Maximum 3 years after high school graduation is eligible.

Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original.

The entry qualification documents are accepted in the following languages: English / Russian.

The documents must be legalised (Apostille) by the Ministry of Foreign Affairs of the country where the documents were issued. This requirement does not apply for the documents issued in the EU and Belarus, Ukraine.

IELTS ≥5.5, TOEFL ≥75, CEFR ≥B2, or equivalent

High school certificate

Minimum average grade (CGPA) > 60 % in each entry subject.


Score structure

Subject Coefficient Type
First subject



Final exam

Second subject

History or Information Technologies

or Geography or Foreign language


Final exam

Third subject



Online interview


Tuition fee

The tuition fee applied for the academic year 2021-2022 is indicated below.

Full-time studies 2900 €
Price per credit 48,33 €
Foreign nationals with Lithuanian origins and EU citizens
Full-time studies 2628 €
Price per credit 43,8 €
Partial tuition fee waiver can be applied for the study price.


Financial support






Subjects of the study programme by semesters





Bright and broad career prospects

What will you be able to do?

Assess the pros and cons of digital technology.

Apply digital technology solutions in the company’s marketing, finance, process management, sales, production or service delivery spheres.

Successfully manage and implement digitalization projects.

Work effectively in interdisciplinary teams.



You may become

A data guru who is able to collect, systematise, process, visualise and share insights for performance improvement.

A person responsible for the successful implementation of digitalizaion projects, who plans project budget, staff, duration, as well as organises, coordinates and evaluates project teamwork.

Experts in digital products and services who are able to identify new business development opportunities and potential challenges. These specialists provide reasoned proposals for new business models development and advise companies on their implementation.

The initiator of change, responsible for the development and implementation of the digital transformation strategy. They work hand-in-hand with IT, sales and other specialists, have an excellent knowledge of the company’s processes and is able to digitise them by integrating the latest technologies.



BA+ competences



A student who chooses BA+ competence, acquires the knowledge and skills in an additional study field, and discovers new career prospects.


BA+ competence blocks offered in KTU Bachelor’s study programmes can be an alternative study plan for:

  • the specialisations;
  • individual set of modules;
  • the subjects providing deeper knowledge of the study field.

Acquisition of the competence is certified by the issue of KTU certificate and entry in the diploma supplement.




Mantas Grebenkovas

Mantas Grebenkovas

Head of RPA Team, Danske Bank


When developing automation solutions, we often face challenges that require strong logical and cre-ative thinking, the ability to model business processes, and deep knowledge of the platform’s full capabilities. The digital transformation of companies and the application of various digital technolo-gies is an inevitable stage now and in the future, so we believe that this study program is useful, necessary, and students who complete it will be in high-demand.

Vydunas Trapinskas

Vydunas Trapinskas

Head of Talent development Team at Invest Lithuania


The program reflects the current need for innovative companies and global labor market trends, which shows that the implementation of digital solutions in the business services industry is one of the top priorities. We are glad that the study program pays special attention not only to the analysis of business processes, but also to the selection of appropriate automation tools that will allow the future specialists to have a broader vision and establish themselves quicker in the labor market.